On our vacation to London, we chose to fly Virgin Atlantic Upper Class for the 10.5 hours there and 12 back because we had amassed the required 50,000 Elevate points each to redeem the Virgin Atlantic Upper Class award, through just flying a lot on Virgin America, both having Virgin Visa Credit Cards (we get 8 points per $1 base airfare using our cards to book Virgin America flights), some Amex Memberships Reward point transferring, and a good points buying sale around last winter time. Virgin America and Virgin Atlantic, despite being both Virgin, are separate brands and airlines, but they do partner together. This means if you are a Virgin Elevate member and have enough points, you can redeem them for award seats on Virgin Atlantic, also Virgin Australia, Hawaiian Airlines, Singapore Airlines, and more.